All Posts Tagged: free stuff
How to Close the Deal with Your Phone Calls and Proposals
In the last three weeks of webinars on travel content marketing writing, we’re looked at:
- How to Earn Big with Travel Content Marketing Writing – We talk about the different opportunities for travel content marketing writing–from blog posts to content strategy to choosing and editing photos for Instagram–what kind of pay you can expect (and the low-paying types of work you should always avoid), and where to start looking for these opportunities.
- How to Locate the People Who Need Your Travel Content Marketing Writing – We continue looking at where the big money in travel writing is hiding this week in part two of our series on travel content marketing writing: how to identify the people you can approach for this type of work, whether companies or tourism boards.
- How to Craft a Travel Content Marketing Pitch that Gets Attention – In the third portion of our coverage on travel content marketing writing, I break down the steps of putting together your own pitch to send cold to companies and tourism boards you think would benefit from your services, including powerful statistics on content marketing ROI to include and just how much information to give away to keep your prospect interested without setting them up to go execute your plan without you.
How to Locate the People Who Need Your Travel Content Marketing Writing
Last week, we looking at how very many opportunities there are for travel content marketing writing. Truly.
There are so many different types of travel content marketing writing you can pursue, and there’s space in the market for you to specialize in any one of them and build a sustainable six-figure income with just a handful of steady clients:
- Email newsletters
- Blog posts
- Social media posts
- Case studies
- White papers
- Sales copy
- Product descriptions
- Sales sheets
- Event books
- Custom magazines
- Brochures
- and more
But the more pressing issue is where to find those clients, and, more importantly, how to make sure you’re don’t spend a ton of time researching a prospective client only to find they could never afford you.
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How to Earn Big with Travel Content Marketing
Aside from breaking into $1/word magazines (though those are honestly so much work they’re often not worth the time!) and setting up relationships with editors so they pitch me article ideas to write for them instead of visa versa, one of the most important ways I grew my income as a new travel writer was by setting up my own travel content marketing clients.
This Week’s Webinar: Tour the Travel Magazine Database Live
When I first started travel writing full-time, I spent a couple years doing the usual things:
- writing tons of travel articles for $20 a pop for large websites
(please don’t do that! here’s why) - pouring my heart into pitching epic travel stories to websites like GONOMAD (check out these much better sites to substitute for five major low-paying markets like these)
- writing “full-time” for a site that had me doing tons of articles a week in an area I was really interested in (Italy), but didn’t pay enough to live in a first-world country
At some point, I said enough, and threw myself into pitching print magazines. It wasn’t hard at all to get assignments (which is why I counsel you all to pitch first and skip the low-paid writing part!), but I still remember very distinctly when I got my first $2,000 assignment. A dollar a word for the text and $1,000 for the photos.
How to Hone Your Article Ideas to Perfectly Fit Each Publication
Last week, we walked through trip itineraries and dissected the different article formats and audience slants that would work for each. But I’ve always found, especially with writers new to pitching magazines, that this process of thinking, on your own, what can fit into a magazine is potentially very destructive.
You run the risk of getting addicted to an article idea that simply doesn’t or wouldn’t fit into a magazine that will pay you for your words.
How to Extract the Maximum Number of Articles from Each Trip
When we did our first couple travel writer focus groups, something really struck me about how many articles successful travel writers, as opposed to struggling (income-wise) travel writers, write from each trip.
I find that a lot of travel writers who aren’t happy with their income or still have a full-time job in another profession and haven’t broken out to make travel writing their full-time gig are essentially getting one paid article from each trip.
Our New Weekly Travel Writing Webinar Series Unpacks the Ins and Outs of Professional Travel Writing
In case you haven’t caught the news in our weekly travel writing newsletter (sign up at the bottom of this page and get the beginning of The Six-Figure Travel Writing Road Map for free if you’re not already receiving it) or social media accounts, we’ve started a weekly webinar series covering the inside scoop on travel writing.
Each week, we’ll look at what you need to know to become a pro:
- the most lucrative types of travel writing gigs–and how to get them
- step-by-step tutorials on all aspects of travel writing from pitching to coming up with ideas to writing different kinds of travel articles
- how to set up the work processes that professionals use to get their work done and keep assignments rolling in
Tour the Travel Magazine Database
For our official launch of the Travel Magazine Database, we’ve created a tour video to walk visitors through the site.
Check it out:
Our Crazy Travel Magazine Database Money-Back Guarantee
If you’ve ever looked at an online marketing product, you’ve no doubt noticed the miles-long sales, pages, deluge of testimonials guilting you with their smiling faces, and big arrows point you toward the massive “BUY NOW” button.
But what I’ve always been curious about is the money-back guarantee.