Such an obnoxious term.
As an adult, with years of experience at something, anything, it feels icky to have to start at the bottom of the totem pole in a new profession.
But, I’m not here to tell you that’s what you need to do when you are ramping up or transitioning into a new freelance travel writing business.
I mean that very literally.
It’s not that it’s difficult to succeed at (contrary to popular belief–it’s dead simple to make a good living at if you follow the right steps). The problem is that it’s very easy to be tricked about the profession part of the equation.
In addition to working through our annual review series with all of our readers, I’m currently working with a new batch of coaching program members, and the beginning of that process inevitably begins the same way: intensely dissecting how they spend their “work” time.
I’ve been so delighted to hear by email and in the chat rooms of our webinars from many of you how our annual review webinars are making you see where and how you can improve your business in the year ahead.
If you haven’t yet joined the series, here’s what we’ve covered so far:
- What is Standing Between You and Your Travel Writing Goals: As the beginning of our series on working through a comprehensive inventory of your business, where it’s going wrong, and a clear tactical plan that fits with your life to move you through the next year, we devoted a full hour to discussing the most common issues that keep travel writers spinning their weeks and how we will chart a course through them in the coming weeks.
- How to Clearly Catalogue the Work and Opportunities You Have Now to See When Your Need to Go: We dove head first into an honest look at exactly what each of you has in your income, relationship, and opportunity inventory as we continue our series on annual reviews as a travel writer. We not only walked through exactly what data on your business to collect for your review, but also how to draw conclusions from it as to what you need to do differently or more of in the year ahead. *BONUS* This work will also give you a huge leg up on your taxes, in addition to positioning you to be just the helper your favorite editors need this time of year.
In honor of our first anniversary, we’ve launched an exciting new feature: You can now stream all of our past webinars–one each day–for free.
These webinars are only available at the times listed, live, but you can catch the replay in video, audio, and transcript form, along with the webinar slides, at any time in our on-demand webinar library.
Check out the full schedule of December’s webinars and register for your favorites below.
And, yes, cold pitching absolutely does work, when done right.
But not like this:
We’ve looked a lot on our blog in the past week about what can happen when you don’t tune into exactly what is going on with your business.
But I know general freelance advice can seem so abstract.
That’s why I like to put specific numbers on things.
When I start working with new one-on-one coaching clients, the first thing they do is complete a detailed form about their income goals, satisfaction and income level with current clients, and how they are spending their time and one what.
And I’ve noticed a very disturbing trend around the number two.
It’s the descendent of Marmite, if that rings more bells.
Both are classed by most people as disgusting, but something you need to try at least once when visiting Australia (Vegemite) or the U.K. (Marmite) for the first time.
But aside from being a seriously acquired taste (or mouth-puckering, depending who you ask), most visitors don’t really know what they’re putting in their mouth–or why it’s the perfect example of the gap between successul and struggling businesses.
Sure enough, the numbers came high. Rather excessively so.
And the first thing the doctor did was ask him to keep a food diary for two weeks and scheduled a follow-up appointment to review and see if anything in his diet was contributing to the condition.
This is the first step doctors take to diagnose so, so many ailments–gather concrete, detailed, real data. They don’t rely on the patient’s description of their habits.
Announcing Two New Workshops Saturday, December 9 — Including a Live Online Workshop You Can Join from Anywhere in the World!
We do have a “recipe” for getting your personal writing website (a.k.a. you freelance writer homepage, which should be different than your blog, if you have one) done in one hour, but for those of you that have varied interests, offerings, or travel backgrounds, or have been doing this for a while and simply have a lot to showcase, I know the task seems much more overwhelming.
So we’re going to offer a live, one-off, online workshop (integrating the participation, getting things done, and one-on-one critiques we offer in all of our live events) to make sure your website is ready for the new year: Plan, Perfect, Polish, Publish: Get Your Writer’s Website Done Now.
When traveling for work or leisure, I’ve often found one of the most beautiful and revelatory parts of new cultures centers around their religions. Italy’s transcendent cathedral architecture and Renaissance paintings. Bali’s towering stone temples and daily flower-filled offerings lining the streets. India’s multi-day, technicolor wedding festivities.
As my husband is Indian and a scientist and I am Irish Catholic but a child of two scientists, our family’s take on the holidays has always been a bit like our approach to our Indian wedding: a la carte. We love to give people gifts, so each holiday season sees us putting a lot of time and care into handcrafting candies, chocolates, jams, and other gifts for our friends and families each year.
This year, as part of my never-ending gratitude to all of you who read our newsletters, watch our webinars, attend our retreats, and sign up for coaching and the database, I wanted to extend that holiday tradition in your direction.