All Posts in Category: Marketing
Once again, I want to thank everyone who contributed their thoughts on our upcoming event schedule and designing our new Travel Writers’ Detox + Reset event.
We’ve opened up early-bird pricing for all of our retreats in next week’s newsletter, with limited $150-off spots in each event open on a first-registered, first-served basis.
In the last three weeks, I’ve had a number of conversations with people that turned me onto a truth about travel writing than many people come across after a long period of working on their business (if at all) and often in uncomfortable ways.
There is an initial joyous moment I love to spot in the careers of many travel writers (freelance journalists generally). It happens when someone–for the first time ever–had an idea entirely on their own for an article, and an editor tells the writer she’ll pay for it.
It really all started, for me, with one travel writer.
You know the story. Writer has blog. Writer has blogged for some number of years. Writer makes cards boldly and proudly proclaiming the job title “travel writer and photographer.” Writer lands one or two gigs writing for other websites.
Join Us This Week for Free Travel Writing Lessons on Marketing Your Non-Fiction Book and Successful Travel Writers’ Secrets
In the two years since we began running regular one-hour travel writing classes, we’ve covered more than 80 topics, including:
- how to land free trips
- how to get paid really, really well for your writing
- how to get on magazine editors’ good sides
- how to navigate every step of the process to land travel content marketing work, including phone calls and proposals
- how to keep your hourly rate down so your bank account goes up
- how to get work done on the road
- how to write, step-by-step, 15 different types of travel articles
- how to land guidebook and other traditional publishing deals
You can grab access to all of our past webinars (and a ton of other resources you can’t find anywhere else) with a subscription to our Dream Buffet or grab them one-by-one when you need them in our On-Demand Webinar Library for a set with the video, audio, transcript, and slides.
But we also air a free replay of one of our travel writing classes each and every weekday.
When I speak with my coaching clients, I’m always struck by how much more impact we achieve when we focus on things that seem small or narrow or insignificant as “issues” in terms of “becoming a travel writer.”
I’ll never forget one unexpected conversation I had with someone who has what others would no doubt consider a very cool and interesting life. She lives in Europe (she’s not from there). In the mountains, where there are opportunities for her to indulge in day-long climbing adventures with partner (that’s what brought them together). And her partner typically works in a different country, where he guides tours, so she gets built-in regular travel to popular travel destinations automatically.
This might sound way more interesting than whatever the circumstances of your life are right now, but she actually had an issue gunking up her enjoyment of this situation in a big way.
To be honest, I’m a bit scared to do this series.
For our next round of live travel writing classes, we will offer a (probably shocking to many of you) window on how pitching takes place for an established writer in the most minimal time with the least possible fuss as we walk from initial trip notes all the way to polished pitches leaving my inbox right before your eyes.
To make sure you can see and ask questions about my decision-making at every phase, I will walk through each step of the process completely live with no prep work outside of our calls (or cheating, as I would call it!) to pretty things up or do more digging into an idea.
I have had a reminder to myself for weeks to do the smallest, simplest thing: email one person I’ve met several times over several years to reconnect and ask for advice.
The reasons I kept thinking of it and not doing it immediately are myriad, even removing busy-ness from the equation.
A very small number of you that I’ve met in person may have heard me mention in passing a narrative travel book I have in the works, My 15 Big Fat Indian Weddings.
(I’ll share the story of how it immediately got 22 very well-respected agents hungering after it my first time out pitching it–and how you too can have the same experience in our next webinars series on How to Publish Non-Fiction Books Easily, available live starting mid-October to members of our Dream Buffet and coaching programs.)
Our On-Demand Coaching Concierge Now Has Answers to More than 300 of Your Top Travel Writing Questions!
Before there was Dream of Travel Writing or even The Six-Figure Travel Writing Road Map, there were questions.
I’ll never forget the time I was sitting in a room at the World Travel Market in London after one of the panels had finished up catching up on email, and a British gentleman came up and started chatting with my about what I did.
It was quite a few years ago, long before I ever even considered writing about freelancing, let alone coaching freelance business owners.
We were talking about what I did, and the conversation took a turn that it frequently did back then: a bit of puzzlement when I said that, yes, I was a blogger, but, no, I could not tell him what my blog was. I was a freelance blogger.
So I told him my mantra back then: “If I’m not getting paid, why would I write something?”
There’s a very interesting job listing making the rounds right now that some of you may have seen.
It clearly appears to be posted in error (at least the overly honest part), but I can’t say that it surprises me.
A few years back, I went to one of the major writing conferences in the U.S.—more for writing books that journalism or blogging—and it included the opportunity to share a table with dozens of literary agents for three minutes each and directly pitch them your book in hopes that they would like it and offer to represent you and help you get a book deal.
You only got 90 seconds to present your case though. The rest of them time was for them to respond or ask questions.